Web & App Design

Software that looks like care and feels like rigor.

We design and ship custom web and mobile apps for businesses that care how they're seen and how they run. Built end-to-end by senior engineers — secure by default, fast by habit.

Start a project → See selected work
99.9%
Uptime SLA
A11y
WCAG-aware
< 2s
LCP target
0
Handoffs

Point-of-Sale Systems

Custom POS for retail, hospitality, and pop-up environments — built around how your business actually runs.

  • ›Inventory & catalog
  • ›Payments & reconciliation
  • ›Sales analytics
  • ›Hardware integration
  • ›Multi-location support

Custom Web Applications

Modern web apps for SMBs — customer-facing platforms and operational tools that are secure, fast, and built to grow.

  • ›Customer portals & storefronts
  • ›Admin & operations tools
  • ›Self-service accounts
  • ›Payments & subscriptions
  • ›Mobile-responsive design

AI-Enabled Workflows

LLM-powered features and intelligent automations woven into the products you ship — with guardrails, evals, and observability designed in.

  • ›LLM-powered copilots inside your app
  • ›Retrieval over your business data (RAG)
  • ›Agentic workflows & intelligent automations
  • ›Eval pipelines & observability
  • ›Tested against prompt injection & misuse

Internal Tools & APIs

The systems your business runs on but customers never see. Backend services and APIs, cloud-native from day one.

  • ›Backend services & APIs
  • ›Dashboards & internal admin
  • ›ETL & data integration
  • ›Cloudflare · AWS · Azure
  • ›CI/CD & observability
Built for

Founders, family-owned, and the modern SMB.

We work with small and medium-sized businesses where the founders still know every employee — and where every dollar matters.

Retail & Hospitality
Pop-up & Craft Retail
Home Construction & Contracting
Professional Services
Food Service
Small Manufacturing
Boutique E-commerce
Membership & Communities
Design principles

Modern, but not trendy. Beautiful, but not fragile.

Every project shares the same foundations — because they're what separates a website you'll keep for a year from a product you'll grow into for a decade.

  • →
    Performance is a feature
    Pages render fast on real phones, not just designers' laptops.
  • →
    Accessibility, by default
    Keyboard nav, contrast, ARIA — built in, not bolted on.
  • →
    Secure from day one
    Auth, secrets, and dependencies handled by people who do this for a living.
  • →
    Honest about trade-offs
    We tell you what we'd build, what we wouldn't, and why.

Have an idea, a re-platform, or a rescue mission?

Tell us about it. We'll help you scope honestly — and only take it on if it's a fit.

Start the conversation →